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Industry Articles

Tips and experience to help make your event a smashing success.

Create energized event learning experiences

Learning and education are consistently ranked as primary reasons that visitors attend trade shows or events. Is your event experience giving visitors the education they seek or is it a less than stellar learning environment? A recent Center for Exhibition Industry Research (CEIR) survey* compared…

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Our team is clearly at home on the show floor

Exhibitors Connections’ Brand Ambassadors are right at home on the show floor and client events. Several EC Brand Ambassadors graced the cover of the Show Daily for the 2018 International Home + Housewares Show at McCormick Place Chicago. Knowledgeable and outgoing, our staff knows how…

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Cows, Consumers, Connections for Organic Valley

Cows, Consumers, Connections for Organic Valley At their 2017 Farm Discovery events, Organic Valley brought consumers close to the cows and farm families of Organic Valley at events from Maryland to Oregon. Event staff from Exhibitors Connection provided the sampling, greeting and informational teams for…

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How Vulnerable is Your Event?

Crisis Planning for Special Events In the midst of a natural disaster or any other crisis, a lot can go wrong, especially if it coincides with your event or trade show. You can’t stop hurricanes or other natural disasters from coming and affecting your event.…

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Take it outside

Successful outdoor events While Exhibitors Connection is well known for its trade show staff, we also provide brand ambassadors for consumer events and engagements for many of our clients. These events include outdoor events such as Organic Valley Farm Events, Kia Event at Pebble Beach…

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Draft a Winning Team

Selecting the Right Brand Ambassador Brand Ambassadors have the expertise and experience to wear many hats, but some will have more experience than others.  How should you select the right Brand Ambassador for your event or trade show? Should they come from within your team…

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Raising Brand Awareness

Raising Brand Awareness Exhibitors Connection is known for its tradeshow brand ambassadors but did you know we also staff many client events with brand ambassadors? Check out the Exhibitors Connection team representing Organic Valley at Oregon State University and consider us as your partner in…

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Want a crowd at your next event?

Want a crowd at your next event? Built for Crowds When it comes to events and trade shows, you only have a small window of time to bring in potential customers and wow them. You have spent extensive budget dollars and time to prepare a space…

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Get your brand in the hands of your target audience

Why you should consider product sampling in your exhibit. Are you trying to build product and brand awareness at your next show? Do you want to get your product in the hands of your target audience? Because you know if they tried it, they would…

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