Tips and experience to help make your event a smashing success.
How does your staff respond to attendee questions? Whether the staff manning your exhibit is from your company or hired brand ambassadors, your customers expect they represent your company and know products well. You lose valuable interaction time when a customer is passed from person to…Read More . . .
Keep Your Team Talking to the Attendee…Not to Each Other! A trade show’s main objective is to facilitate the sales/marketing strategy, whether meeting with clients or securing leads. However, by uniting the marketing and sales departments together in one place several secondary objectives are often…Read More . . .